Full Job Description
Join Amazon as a Digital Content Strategist in Greenville, Georgia!
Are you passionate about crafting compelling digital narratives and driving engagement? Amazon, one of the world’s leading online retail giants, is seeking a talented Digital Content Strategist to join our dynamic team in Greenville, Georgia. This is a fantastic opportunity to utilize your creativity and strategic thinking skills to develop content strategies that resonate with millions of customers worldwide.
About Amazon
Amazon is known for providing an unparalleled shopping experience and innovative technologies. With a focus on customer satisfaction, we continually strive to go beyond traditional retail through technology and creativity. As we expand our operations in Greenville, our need for creative and analytical talent has never been higher.
What You'll Do
As a Digital Content Strategist at Amazon, you will play a pivotal role in developing, executing, and assessing Amazon's digital content strategy. Your role will encompass:
- Content Strategy Development: Craft and refine content strategies that align with Amazon's business goals and enhance user engagement.
- Cross-Functional Collaboration: Collaborate with marketing, design, and product teams to ensure consistency in brand messaging across all digital channels.
- Analytics and Optimization: Use analytics and performance metrics to measure the success of content initiatives, making data-driven decisions for continuous improvement.
- Content Creation: Lead the development of high-quality digital content, including articles, blog posts, videos, and infographics to engage our customers effectively.
- Trend Analysis: Stay updated with the latest digital content trends, ensuring Amazon’s content remains relevant and innovative.
- SEO Best Practices: Implement SEO best practices to enhance content discoverability and drive organic traffic to our platforms.
Key Responsibilities
The successful Digital Content Strategist will be responsible for:
- Creating comprehensive content calendars to manage and execute content production schedules.
- Analyzing user feedback and market trends to inform content strategies.
- Engaging with stakeholders across departments to gather insights and information relevant to content production.
- Utilizing A/B testing to identify the most effective content formats and messages.
- Developing and delivering presentations to inform and inspire internal teams about your content strategy and performance.
- Training and mentoring junior content staff and interns.
Qualifications
To succeed in this role, candidates should possess the following qualifications:
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: Minimum 4 years of experience as a digital content strategist, content marketer, or similar role.
- Technical Skills: Proficiency in tools like Google Analytics, SEMrush, Ahrefs, and various content management systems (CMS).
- Creative Skills: Excellent writing and editing skills, with a strong portfolio showcasing your best work.
- Analytical Skills: Strong analytical and problem-solving abilities with a keen eye for detail.
- Team Player: Proven ability to collaborate effectively in a team-oriented environment.
- Adaptability: Comfortable working in a fast-paced environment and managing multiple projects simultaneously.
- Passion for Technology: An avid interest in digital marketing trends and emerging technologies.
What We Offer
At Amazon, we believe that our employees are our greatest asset. Therefore, we offer a competitive salary package and a comprehensive benefits program that includes:
- Health, Dental, and Vision Insurance
- 401(k) Retirement Plan with Employee Matching
- Generous Paid Time Off
- Employee Discounts and Special Offers
- Flexible working hours
- Professional development opportunities, including training and conferences
Why Choose Greenville?
Greenville, South Carolina, is a vibrant, growing community known for its rich history, beautiful parks, and culinary scene. With a thriving economy and numerous outdoor activities, it's a perfect place to work and play. Experience the southern charm and the warm, welcoming atmosphere of the community that fosters personal and professional growth.
How to Apply
If you are an innovative thinker with a passion for digital content strategy and are eager to make a significant impact at Amazon, we’d love to hear from you. Please submit your resume and a portfolio of your work that showcases your ability to drive engagement and growth through compelling content.
Join Amazon and be a part of a forward-thinking company that values creativity, innovation, and personal growth!
Equal Opportunity Employer
Amazon is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.